Digital Signage: An Investment in Your Own Success.

Digital Signage: A Wow Experience for Every Industry.

Our job is to inspire – with tailored solutions for businesses across all industries. One of our most powerful tools is Digital Signage: the use of various display types, including touch and non-touch screens, LED displays, and more. And that’s where we specialize.

How We Turn Digital Signage Into a Success Story.

Whether it’s content, technology, or hardware – DMS brings the idea of Digital Signage to life with deep technical expertise and a strong aesthetic sensibility. The result? A proven success concept that delivers measurable benefits in in-store marketing.

One thing we take pride in: our network of independent partners and suppliers. We stay flexible and always focus on finding the best solution for each client. And we stay committed – from the first idea to full rollout. Our team includes specialists for the technical background, creative execution, and everything in between.

We're often asked one key question: What’s the real value of Digital Signage?

That’s why we've put together a short list of research-backed insights on its impact and ROI.

Your Own Definition of Success.

First things first: the value of Digital Signage depends on what you want to achieve – and how you define success. Screens and content in physical spaces can be used in many ways: to engage customers, but also internally – for employee communication or training purposes. Think: Corporate TV.

But now, let’s look at some standout benefits.

Measurable Results From Digital Signage.

• +10.5% in sales and 3× more engagement in grocery retail via a computer vision solution and targeted Digital Signage CMS content.
  Source: Smart Signage, Switzerland
• +29.5% in product sales and increased employee engagement through Digital Signage use.
  Source: Asus Business UK
• 1 in 5 shoppers makes an unplanned purchase triggered by Digital Signage.
  Source: Asus Business UK
• 68% of consumers say they’re more likely to buy a product promoted via Digital Signage.
  Source: Mood Media
• +23% in brand awareness when using Digital Signage alongside OOH campaigns.
  Source: The Brand Multiplier, On Device Research

Older but Still Relevant Data on the Power of Digital Signage.

• 89% of retail differentiation now comes from content and experience, beyond just service.
  Source: Voycer AG
• 87% of industry professionals find Digital Signage essential for brand promotion.
  Source: AV Magazine

As Individual as Your Business.

What makes Digital Signage so powerful? Flexibility. It can be adapted to your goals, your audience, your space. Whether in retail, banking, or beyond – we’re happy to share our hands-on experience from operating Digital Signage systems across industries.

It’s All About Relevance.

The system alone won’t bring results. It’s the content that makes the difference. Strategic content creation – aligned with KPIs, locations, target groups, and campaign goals – is key. Relevance drives performance.

The Upgrade: Smart Digital Signage.

By combining multiple POS media and adding data intelligence, you can significantly elevate the customer experience in physical stores. A strong example: integrating professional sensors and audience analytics to deliver Smart Digital Signage.

What’s common in e-commerce is now making its way into physical retail. The data collected goes far beyond simple footfall analysis. It enables you to generate actionable insights for improved customer journeys, better sales performance, enhanced services, and even optimized staffing – making your operation more efficient and future-ready.

We call it: The smart way to perform better.

Because Smart Digital Signage gives you valuable insights into what your location is doing – and what more it could do.

And of course, we’re happy to support you in developing your own customized success strategy. With DMS as your digital partner.

Retail Analytics & Location Analytics

‍

‍

‍