COR+Interlübke in Vienna Launches 3D Digital Shop: Virtual Shopping During Lockdown.

Vienna, April 8, 2020 — During the lockdown, staying connected with customers and remaining visible has been more important than ever for retailers. The two German premium furniture brands COR and interlübke — known for high-quality upholstered furniture and modular cabinetry — continued production and launched a 3D digital shop. This innovation made virtual showroom visits possible, even during the pandemic. At COR+Interlübke, consultations and sales carried on uninterrupted — just no longer in person.

With support from its sister company EyeCandy, Digitale Mediensysteme (DMS) quickly brought the COR+Interlübke Studio Vienna (1010 Vienna, Tuchlauben 21) product range online with 3D visualizations — available in just two days. This digital shop made shopping possible even under curfew conditions.

At ‍, customers can now explore a lifelike digital version of their future interiors in 3D: sofas, beds, dining sets, cabinets, dressers, shelving systems — plus lamps, carpets, textiles, and accessories. All items are integrated into a virtual tour of COR+Interlübke. Each product is linked with detailed information, forming the basis for personal consultation and customized planning.

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Shopping at the COR+Interlübke Design Studio — From Home

Reiner Mortensen, owner of COR interlübke Studio, explains:

"Under the motto 'Keep visiting us — just with a click!' we enable our customers and prospects to take a virtual tour of our 3D interior design studio. In addition to other digital communication tools, the digital shop is an incredible experience that we were able to implement in a remarkably short time with EyeCandy. Even before the pandemic hit, we were working together on a customer project and got to know this dynamic, young, and highly professional team. This is remote collaboration at its best!"

The technical challenge lay in the sheer scale of the digital shop — which made it essential to carefully define the 3D model in advance. Since COR+Interlübke is a design studio, the selection and staging of the content were handled with exceptional precision and care.

About DMS.

Digitale Mediensysteme GmbH (DMS) was founded in 2004 and has since developed into a leading digitization partner for wow experiences in retail operations in the DACH region - always with the aim of inspiring: making digital matter. From its location in Vienna-Ottakring, the company is also active on a project basis in Italy, Slovenia and Hungary, a total of 13 countries.

A team of around 25 employees ensures that multimedia content in retail and service companies at the POS reliably reaches people where it brings concrete benefits. Digital signage, in-store radio and corporate TV solutions provide relevant information and contribute to a comprehensive brand experience. DMS works with the best technology providers and acts as a full-service agency that can offer everything from conception, development and implementation to ongoing editorial and technical support: always with a hands-on mentality and a team that works reliably to perform even better.

We make digital matter. www.digitale-medien.at/en