Tailor-Made Digital Signage for Luxury Watch Retail in Vienna

Since 2004, Timelounge has been considered the place to be for pre-owned luxury watches in the heart of Vienna. In 2020, a new era began with the redesign and expansion of this unique location. Since then, the shopping experience has become even more exclusive — and, with the integration of DMS’s customized digital signage solutions, even more inspiring.

A DMS Wow Experience at the Pulse of Time

Where employees with up to 45 years of expertise advise passionate luxury watch enthusiasts, digital signage creates additional value: enabling high-end brand and product presentations throughout the store and in the shop window.

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“With the new media technology from DMS, we can offer our customers a location equipped at the highest technical level. Whether for client presentations, live events, or branding — we are now more flexible and more professional than ever.”

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A Place Where Time Is Meant to Stand Still

Anyone stepping into Timelounge is encouraged to linger: the location captivates with appealing interior design, unique architecture, and the exceptional in-store experience the team creates. The goal is always to find the one perfect watch — whether for a collection, as a lifestyle piece, or as an investment. Personal favorites selected by the team also play a role, often chosen for their significant value appreciation.

Timelounge is likewise a sought-after multifunctional premium venue for events, business meetings, and presentations. In these areas too, the team advises at the pulse of time — from event planning to technical execution. This makes Timelounge a distinctive setting for corporate events, celebrations, and brand experiences.

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How Perfect Digital Signage Solutions Tick

Our mission for this project was clear: If it’s not wow, it’s not from DMS. The goal was to create an experience that stays memorable over time. We embraced this credo throughout the planning and implementation of the digital signage solutions.

With the integration of innovative screens for flexible event use, we combined functionality and aesthetics to deliver an experience of the highest caliber.

Maximum efficiency is ensured through seamless technical integration into the infrastructure of this exceptionally equipped location. Our creative and technically skilled team also provided sophisticated digital signage content as well as digital signage software and control systems for intuitive operation.

Our experienced employees approached the project with passion, creativity, expertise, and the ambition to deliver the perfect, tailor-made solution. Naturally, we always kept the location — the analogue space — at the center of our planning. The screens needed to blend into the space aesthetically and harmoniously.