Bringing Agriculture to Life With Raiffeisen.
With the Raiffeisen Innovation Center — used as part of guided tours to make innovation a real experience — we’ve succeeded in bringing RWA’s cutting-edge solutions and ideas closer to customers in an engaging, emotional way. Agriculture truly comes to life here: using digital signage, smart digital signage, and creative content, we showcase the impressive potential of robotics and drone technology. A (rural) economic success story we’re proud to share — and one we’d love to talk more about.
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“With the Innovation Center at the RWA Campus in Korneuburg, we present the full innovative strength of our organization in a compelling and engaging way. From the initial concept to the design and execution of this impressive experience, DMS supported us every step of the way — with creativity, expertise, and a strong sense of collaboration.”
Making agriculture a tangible experience — that was our mission at the Korneuburg location, home to RWA’s headquarters. With the new Innovation Center, groundbreaking ideas and forward-thinking solutions are now showcased in a high-tech environment, conceived and fully realized by DMS. It's the perfect space to highlight Digital Signage, Smart Digital Signage, and Creative Content — a place designed to truly inspire both Raiffeisen and its customers.
At eight interactive touchpoints, RWA presents its latest innovations — from robotics and drone-assisted crop treatment with beneficial organisms to fully autonomous tractors — all brought to life through smart, engaging digital storytelling.
DMS handled the design and technical execution — from initial concept and planning to on-site implementation and construction. The content and visual concept were developed in close collaboration with the client. Innovative media technology was integrated across eight themed touchpoints: from a multi-touch table and a virtual flight over the fields using VR glasses, to lift-and-learn solutions and multiple screens operated via touch buttons — seamlessly embedded into plexiglass walls. Creative content, thoughtfully designed and flawlessly executed. In addition, the entrance and lobby areas were enhanced with innovative object and lighting installations.
An all-around exciting project where we could apply our extensive know-how, eye for detail, and passion for technology — and fully bring Digital Signage, Smart Digital Signage, and creative content to life.
