Sounds Like a Hit: In-Store Radio With DMS — Shop With Better Sound.

Why In-Store Radio Is a Hit in Retail: Sounds Like a Successful Concept!
You have a favorite movie. And it definitely has music — a soundtrack. You like it, right? What a question: of course you do. You like the movie and the music.
Now you might be wondering: What does my favorite movie soundtrack have to do with shopping? More than you think! Because both have something powerful in common — they trigger emotions. Just think of a moment when you heard a song that reminded you of a specific time or place. Suddenly, you're back in that moment — just because of the music. Music sticks with us. That’s why in retail, we say...
Music Is the Answer — Because It’s Better for Business.
Just like your favorite movie, you probably also have a favorite store. Now imagine: that store has the perfect soundtrack playing in the background while you shop. Does that exist? Ask around — and you’ll find out: yes, it does. Music in retail works. Music improves the shopping atmosphere and boosts mood — and when we’re in a good mood, we’re more likely to buy. Music also stirs emotion — and emotions create brand loyalty.
Our Joint Hit.
We can create it together — the signature sound of your store that accompanies your customers as they shop. At DMS, we recognized this potential long ago. Today, we work with over 10 well-known industry partners across Europe on music streaming and in-store radio. Our DMS media house in Vienna is home to an editorial team full of radio pros and music experts.
Sounds More Compact: What a Custom Music Stream Can Do for Your Business.
- Music awakens emotions and creates a positive, feel-good atmosphere.
- Music influences your customers’ shopping behavior.
- Music in-store increases sales.
- Music makes your brand audible and tangible.
Bring the perfect sound for your brand into your store with DMS. We’re here for you — from the first idea, to playlist creation, to ongoing updates and expansion. Always following our DMS approach: If it’s not wow, it’s not from us.
Another Hit: Download our POS Radio White Paper here — packed with insights on sales growth, brand image, programming, and editorial execution.